29vo FESTIVAL LATINOAMERICANO DE WASHINGTON, DC

Platinum Sponsors $100,000.00

Platinum Sponsors hold the most position and will be treated with the utmost special consideration during all Festival Events.

Ensures Prominent Publicity Positioning in the following Media Communications areas.

Spanish Broadcast Media - Radio Publicity

Radio América 1540AM
Radio Borinquen AM90
Mega 730AM and 1600AM
Amor 1390AM
Radio Capital - La Unica 1050AM and 1460AM

2 daily spots during the Festival's radio program in two stations, Monday through Friday beginning May 3 or any time after signing up through July 30 Up to a total of 132 spots
+ 4 daily spots, Monday to Friday in three radio stations from time of signing up until July 30 Up to a total of 528 spots
+ 10 spots during the Latin American Nations Parade Up to a total of 20 spots
+ 10 announcements at every stage during live radio broadcast - Saturday, July 31 & Sunday, August 1 Up to a total of 40 spots

+ 20 one-minute commercials in all local radio stations as an exclusive advertiser
Radio announcements and other scheduled Festival reports
Up to a total of 476 spots


+ 250 additional announcements during Special Radio Programming and other Festival briefings

We expect approximately 1,500 radio announcements during the 1999 Latino media campaign

+ Exclusive Radio Interviews

Spanish Broadcast Media - TV Publicity

Canal 30 Univisión
Canal 64 Telemundo

+ 3 daily spots, Monday to Friday starting July 1 through 31 in each station 198 commercials
+ 2 exclusive daily spots, Mon. to Fri., starting July 1 through 31 in each station 44 commercials
Total Commercials
242


+ Access to participate at the Festival's Live Special Program + your personal video copy of the event

Web Site: www.dclatino.com/festival29/
E-mail: Festival29@dclatino.zzn.com